From February 28 to March 1, the Alicante Forum took place in Spain’s south eastern Costa Blanca. The Forum was organized by the Iberian MICE Forums, more precisely by Ana Candel and Andrés Merino, who set up the basis of Iberian MICE Forums in 2011 and together have already organized ten such Forums in Spain and one in Portugal.

In the course of the 2 days, buyers (top European agencies, corporates and associations) and local MICE suppliers from the meeting and incentive industry got together to discuss business opportunities for the organization of meetings, incentives, conferences, international congresses, product launches and events.

Our managing director Johanna attended the Forum and held a session about how to use content marketing and smart pr to win new business.

Listen here how she introduced her session.

Your contact at tmf dialogue marketing:
Ulrike Kiesel
Project Manager Content & PR
+49 931 9002 114