An international world exhibition such as Expo 2015 plays an important role in boosting domestic tourism numbers. It was the case for this year’s hosting country Italy. Dario Franceschini, Minister for cultural heritage in Italy, emphasized:
A record summer. Domestic tourism started to increase again after a long time and the international sector keeps growing. We must insist on promoting and improving our tourist structures. The new tax credit, digitalization, restoration of structures and Enit new governance are going in the right direction. According to the first data for summer 2015, the contribution brought by tourism and culture to create new jobs found a great confirmation.
Tourism data testify an increase throughout the country: the Italian tourism association Federalberghi showed for example that Italians began travelling again (+8.6%) and foreigners prolonged their hotel and non-hotel stays (+2.5%).
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