Norwegen in der Fachpresse – Events berichtet ganzseitig

Norwegen ist ganzseitig in einem der führenden deutschen MICE-Fachmagazine vertreten. Anregungen für den sorgfältig recherchierten Artikel in der Events lieferte auch unser aktueller Norwegen Newsroom. Die Ausgabe 1/2013 (erschienen im März) berichtet unter anderem über das erweiterte Flugangebot der SAS, neue Hotels wie das “The Thief” in Oslo und die Magie einer Kreuzfahrt mit beeindruckender Nordlicht-Erfahrung.

Lesen Sie hier den schönen Artikel.

Pressekontakt:
Norway Convention Bureau/Innovation Norway
c/o piranha presse & pr GmbH
Ansprechpartner: Barbara Raff
Adams-Lehmann-Str. 56
80797 Munich
Tel: +49 (0)89 330 567 61
Mail: b.raff@piranha-pr.de
Besuchen Sie uns auch auf: www.visitnorway.com/meetings

 

MCE CEE 2013 – an inspirational conference for inspirational people

MCE CEE 2013, the annual MCE CEE Event for Central & Eastern Europe, began in style on Sunday (10.02) evening. A welcome cocktail party and gala dinner at the conference venue, the wonderful Corinthia Hotel in Budapest, Hungary, created networking opportunities in a relaxed ambience for participants.

European Congress, the organizers of the event together with the Hungarian Convention Bureau, has outdone itself this year. The exclusive MCE CEE 2013 conference program is even better than 2012. Providing further insights into the CEE and CIS regions, it is jammed full of networking opportunities, top keynote speakers and offers more destinations; more Solution Providers; quality MICE services within Central & Eastern Europe and more qualified and screened Hosted Buyers interested in making use of the potential the CEE region offers. Match-made one-to-one business meetings form the core of the event.

Participants were greeted by the inspirational branding expert Ilan Geva, Congress Chairman, at the official opening on Monday morning. Other informational and motivational speeches were given by Krzysztof Celuch, MPI International, Poland Convention Bureau (POL), Jonathan Bradshaw (UK), Jackie Mulligan, MPI (UK) and William Thomson, Gallus Events (ES) on topics from CEE solutions to Corporate Social Responsibility.

Those who attended the conference this year will no doubt go home tomorrow (13.02) full of new ideas and inspiration, with a lot of new contacts and many of them will already be looking forward to the MCE CEE 2014. The congress has become a “must-attend event” in the promotional calendar of destination marketing organizations and regional service providers as well as worldwide planners.

For more information please visit the Europe Congress website or alternatively contact us at tmf: s.lotze@tmf-dialogue.com, 0049-89-330 567 77

Geschäfts- und Eventtourismus-Anbieter XXLofoten Norwegens touristisches Unternehmen des Jahres 2012

Der regionale Reiseveranstalter XXLofoten AS hat Norwegens begehrten Tourismuspreis “Reiselivsprisen” gewonnen. Der Anbieter von Erlebnisangeboten für Geschäfts- und Eventtourismus auf den Lofoten erhielt den von Innovation Norway mit knapp 35.000 Euro dotierten Preis für sein innovatives Geschäftsmodell. Es setzt auf Nachhaltigkeit und beinhaltet nahezu jede Form von Outdoor-Aktivitäten. “XXLofoten ist für seine Umgebung eine Quelle der Inspiration und hat entscheidend dazu beigetragen, die Position der Inselgruppe als ganzjährige Erlebnisdestination zu entwickeln”, erklärte Per Arne Tuftin, Direktor der Tourismusabteilung von Innovation Norway.

Weitere Informationen:
www.xxlofoten.no und www.innovasjonnorge.no (in norwegischer Sprache)

Ihr Norwegen-Team bei der tmf dialogmarketing GmbH

Ansprechpartner für Eventplaner:
Natascha Langhein & Linda Wohllaib
norway@tmf-dialogue.com, Telefon: 089-330567-80
Ansprechpartner für Presse:
Barbara Raff
b.raff@piranha-pr.de
, Telefon: 089-330567-61
www.visitnorway.com/meetings

Excited to see you at IMEX in Frankfurt next week! #imex12

So many things to get ready for IMEX! And never enough time…. This is one of the busiest periods of the year for us – and for many of you as well, I suppose. tmf dialogue marketing is – as a strategic partner of IMEX Frankfurt – involved in a lot of activities and projects around IMEX. We organise quite a few seminars, campfire and presentations around our work and for our clients  http://tmfimex.wordpress.com/events-of-our-clients-and-partners/ and we encourage you to join one or – even better – all of them. In particular the campfire and the mini seminar on content marketing is going to be very interesting! After all, we have launched a functionality for the provision of a series of new services based on a unique content marketing platform! This webservice has been particularly developed for pr and marketing purposes jointly with our co-operation partner Crossmint from Maastricht, The Netherlands. So this is exciting stuff and unmatched in the industry to date. Nicolaas will be present and will share in the seminars and many meetings! He is the one who knows it all about social media and their relevance to our business!

Our stand number is G 480 and a great part of our team will be present during all 3 days. I am particularly happy that Karishma Hundalani, our partner from India will come for the first time to Frankfurt, together with a group of corporate hosted buyers from India. She will hold a mini seminar about the Indian market and ad some findings at our big mmm – MICE market monitor presentation on Wednesday morning. It is early – at 8.30 – but worth it! You will learn about trends and some key factors in the German-speaking, European, Russian and Indian MICE markets. So you have some mature and some emerging markets covered! Olga Mugatina of R&C research, our partner from St. Petersburg in Russia is responsible for the Russian part and we are all happy that we can offer you neutral and industry-relevant information about the Russian meetings market. Of course you can order both reports, just send back the form and you will receive the pdf report. http://tmfmmm.wordpress.com/

After IMEX you will also find the executive summaries on the mmm website.

So, I hope to meet you – if in an appointment or on the isle or at one of the many events or the gala dinner! Happy IMEX and hopefully a lot of sun next week! 

tmf dialogue marketing matches new content marketing services with excellent personal contacts in key markets through a sophisticated mix of live communication, media and pr work, lead generation and sales support and state-of-the-art Web 2.0 social media marketing solutions for multi-channel content publishing.

See you on stand G480!

Social media @ IMEX 2012 – beyond Twitter, hashtags, Facebook and likes #imex12

How can destinations and congress/event organisers improve marketing, add value and save costs through new media?

Here are some suggestions for DMOs (destination marketing organisations):

  1. Train your partners (hotels, DMCs, venues etc.) on how to produce and strategize information and other content (texts, videos, photos, tweets, likes, etc.)
  2. Integrate all information and content in your destination news stream
  3. Communicate and distribute this content to your target groups
  4. Use all channels including online newsrooms and traditional email concepts
  5. Monitor dialogues, conversations and online mentions
  6. Create a continuous flow of interesting news and rich information
  7. Create added value for your target groups through dynamic news distribution
  8. Involve your partners in producing and maintaining content
  9. Allow partners to manage their own content on a central and social media enabled destination website
  10. Use online content for offline print (database publishing/web-to-print)

Nicolaas Pereboom and myself will be happy to discuss those and more options with you at IMEX! You are also invited to join either the campfire session on Tuesday at 2 pm and/or the mini seminar on content marketing in the MICE industry on Wednesday at 1.30 – here are the details: http://tmfimex.wordpress.com/events-of-our-clients-and-partners/

See you in Frankfurt next week! Visit us on stand G480.

Support needed for appointments at IMEX?

In the next few days we will open an IMEX section on this website, where we will publish appointment opportunities and events of tmf clients. Access to the IMEX  section will be placed prominently and 2 e-mailings prior to IMEX will promote this information to German-speaking planners. We will also communicate all updates through our social media channels.

As a destination you can benefit from this and other service around IMEX  (help with receptions, press conferences, press releases, individual mailings etc.) contact Johanna at j.fischer@tmf-dialogue.com

Use of interactive microsites for destination events in MICE and tourism

Within the new communication concept of tmf we now present some of our clients‘ destination events or famtrips on separate microsites to better channel and enhance interactive communication flow between the market and the destination /partners. The microsites pull in the local partners of the Convention Bureau attending or organising the event. They also help educate and enhance local partners‘ involvement in social media, taking information and communication to the next level.

For a successful 2.0 destination marketing concept and to ensure a steady flow of interesting destination news in social media and online it is important that both CVBs as well as their local partners get involved and produce more information. That will enable a successful management of news in social media newsrooms and in blog and news rolls.

On our new micro websites, local partners from the destination can ask questions, introduce themselves and engage planners in a new way, thus involving and inspiring the planners during all stages pre- during and post event.

The tmf and – soon to come – client destinations‘ social media newsrooms accompany the concept through a steady flow of pictures, tweets, press releases and other updates.

See all news online at http://www.tmf-dialogue.net/newsroom/

and check the first microsite for the upcoming Norway events in Germany, April 17 and 18 in Munich and Hamburg at http://tmfnorway.wordpress.com/

 

Why should you follow this blog and interact?

Here we want to share our expertise and insights with you. I (Johanna Fischer) will keep you informed about what we do, why we do it and why we don’t do some things. If we have best practise to share, new findings from our market research, or explanations why the Indian market is different from the European one and what is needed to do business with  Russian planners…. Just to name a few :-)

Daniel with his new friend Byron

Nicolaas Peereboom of Crossmint in Maastricht, who is our much valued partner for new media (god bless – without him we would get lost in that particular jungle…) will share his huge insight and knowledge – he is our guru!!

And Daniel Tschudy, our new director global marketing will report on whatever he thinks is of relevance to the market and to you! At the moment he is in Australia and he obviously has made a new friend there…