Tourism NZ launches ‘One journey leads to another’ global campaign
New Zealand’s new global campaign has started with this short and impressive video, showcasing a range of experiences you can try in this unique country.
It is breathtaking and in case you were not sure, these are the regions featured in the video:
• Waitangi Treaty Grounds
• Poor Knights Island Marine Reserve
• Paihia Farmers Market
• Rotorua – Polynesian Spa
• Abel Tasman National Park
• Franz Josef Glacier
• Haast Blue Pools
• Bowen Falls
• Kepler Track
The target of the campaign is to let people not only dream about New Zealand, but also let their dreams come true. Tourism New Zealand wants to convince everybody to plan their holidays in the country and finally to book it via one of their supporting industry partners.
New content will be released in the next few weeks to support customers and it will direct them back to the official homepage www.tourismnewzealand.com, the most complete resource for anyone planning a holiday in New Zealand.
The campaign will be launched across global media partners including Facebook and Google, WeChat and Qyer, and will run in all Tourism New Zealand’s target markets.
“We would like to thank the many regions that took part and helped us create something that we think is really special. We’re excited to share it and hope that New Zealanders will be as proud as we are to see the breadth of country shown in this way,” says Tourism New Zealand chief executive Stephen England-Hall.
Please find more information on www.tourismnewzealand.com
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